President and Chief Executive Officer and Board Co-Chairman
Since October 2006, Alan Herrick has served as President and CEO of Sapient and as a member of its Board of Directors. In June 2012, Herrick was elected as Co-Chairman of the Board.
Herrick works closely with the Sapient leadership team to set strategy and foster a culture of innovation.
Prior to his appointment as President and CEO, Herrick served as Executive Vice President in charge of Sapient North America and Europe. In that role, he headed three of the company's four business units and was responsible for 90 percent of its revenues.
Herrick joined Sapient in 1995, and was instrumental in top- and bottom-line growth for the aforementioned business units, including Sapient's Trading and Risk Management business. He also headed the Energy Service business and helped launch the company's industry groups in 1998. In addition, he led our European business while living in London from 2000 to 2002.
Prior to joining Sapient, Herrick held key management positions at PSE&G, Prudential, and Home Holdings Inc. He earned a bachelor’s degree from The University of Rhode Island.
Alan Wexler is responsible for overall leadership of SapientNitro globally. Since joining Sapient in 1998 Wexler has held a number of key management positions that include leadership of various regions such as North America and Europe and several industry verticals including Media, Entertainment, Telecommunications and Healthcare. He was also responsible for launching SapientNitro's mobile practice early on in 2000.
Prior to joining Sapient in 1998, he founded and operated a management and technology-consulting firm focused on developing solutions for marketing and communications challenges. Wexler is a frequent speaker at industry events and universities and has been interviewed and featured in many prominent publications. He earned a BS in Decision Sciences and Computers and an MBA from Rider University, where he is currently a member of their Board of Trustees.
Executive Director, Worldwide Chief Creative Officer - SapientNitro
Gaston has been a driving force in the evolution of the interactive marketing business since co-founding Planning Group International (PGI). Under his leadership, PGI became the largest privately held interactive agency in the United States and was acquired by Sapient in 2006. Throughout his career, Gaston has spearheaded some of the most successful online campaigns in the history of the Internet. He has partnered with clients in industries ranging from financial services and travel and leisure to technology and food service.
He has helped these clients gain unparalleled insights into effectively marketing their products and services in today’s increasingly complex marketplace. Gaston continues to provide clients with forward-thinking answers to overcome their critical business challenges.
Senior Vice President, Managing Director APAC
Christian Oversohl heads Sapient’s business efforts in Asia-Pacific. Specifically, he focuses on strategic planning, finance, communications and business development.
Oversohl joined Sapient in 2000, following Sapient’s merger with the company he founded, The Launch Group. Most recently, he served as Sr. Vice President and Europe Lead. He has been instrumental in the development and growth of the Sapient footprint in Europe.
Prior to joining Sapient, Oversohl was a manager at A.T. Kearney and also worked with Dicke & Wicharz Management Consulting, BMW, Henkel-Kosmetik, and Dresdner Bank.
Oversohl holds a PhD in Marketing from the University at Essen (Germany) and a degree in Business Administration at Koblenz School of Corporate Management (Germany).
Senior Vice President, Corporate Development
A long-time executive of Sapient’s Leadership Team, Preston Bradford brings an expertise in driving operational and business excellence to his current focus on Sapient’s corporate development, global expansion, and mergers and acquisitions.
In his previous role as Chief Operations and Administrative Officer, he worked to maximize our internal operational performance, and brought our financial transactional operations to world-class level.
Since joining Sapient in 1994, Bradford has served in many roles including Chief Information Officer, President of Sapient Canada, Managing Director of Sapient India and Managing Director of Sapient Government Services. He has also established several of Sapient’s initial industry groups and was responsible for delivery to high-profile communications and high-tech clients.
Prior to joining Sapient, Bradford held senior sales, marketing and information technology roles during his 14-year tenure with Sprint (currently Sprint Nextel). He earned a bachelor’s degree in management science from Duke University.
Senior Vice President, Global CFO; Managing Director
Joe Tibbetts oversees all financial operations for Sapient and focuses on global financial strategy and planning. He ensures that all offices practice fiscal responsibility in business dealings, and that we are fully accountable to shareholders, investors and governing bodies.
Tibbetts has over 30 years of experience in finance, primarily working with technology and technology-related services organizations. Prior to joining Sapient, he was Senior Vice President and CFO at the enterprise software and services company, Novell, Inc. Tibbetts has also contributed his financial and technology sector expertise to Charles Rivers Ventures as administrative general partner, and served as Chief Financial Officer at Lightbridge, Inc. and SeaChange International, Inc.
Earlier in his career, at Price Waterhouse LLP (now PricewaterhouseCoopers LLP), Tibbetts built a 20-year track record of success that included responsibilities as an audit partner and national director of the firm’s software services group. He holds a bachelor’s degree from the University of New Hampshire in business administration.
Senior Vice President, People and Internal Operations
Laurie MacLaren is Senior Vice President of People and Internal Operations, responsible for ensuring Sapient’s internal services provide a definitive differentiator for the company and for our clients.
MacLaren’s approach focuses on the integration of three core areas: scaling our business as we grow, directing our business operations for effectiveness, and enabling great experiences for Sapient people.
Specifically, she oversees the people experience for all Sapient people globally, from hiring and onboarding to deployment and career growth. In addition, MacLaren directs business operations in areas such as finance, real estate, and information technology, working to maximize Sapient’s operational performance, cost effectiveness, and ensure the kind of working environment that makes Sapient a great place to work.
MacLaren brings experience of Sapient’s frontline business and operational performance to her role, as well as a deep appreciation for the importance for the experience of Sapient people. Since joining the company in 1998, she has led a variety of areas of the business, including serving as General Manager for one of Sapient’s largest business units, growing our operations in India, and elevating our approach to people planning. MacLaren is also the executive sponsor of the Sapient Women’s Leadership Network.
MacLaren holds a degree in Mechanical Engineering from Georgia Tech
Executive Vice President & Managing Director, Sapient Global Markets
Chip Register is the Managing Director of Sapient Global Markets and serves on the Leadership Team of Sapient Corporation. In these capacities, he is heavily involved in the ongoing strategic planning, business development, and operational management of the firm.
Prior to joining Sapient, Register built and managed several merchant trading businesses for Louis Dreyfus Energy Services (LDES), one of the largest privately-held commodity traders in the world. Prior to LDES, he managed Essent Energy Trading, the merchant subsidiary of the largest Dutch utility. In both capacities, he partnered with Sapient and chartered the company to play a significant role designing and implementing solutions for the businesses he was building.
Register spent ten years before Essent trading commodities and foreign exchange, and he was instrumental in the development of trading businesses for Weyerhaeuser and CIBC World Markets, while living in Toronto, and the UBS in New York.
Register currently lives in Westport, Connecticut with his wife and daughter.
Managing Director, India and Global Delivery Lead, SapientNitro
Rajdeep Endow holds a dual role of Managing Director of Sapient India and the Global Delivery Lead for SapientNitro.
In his role as managing director of Sapient's India operations, Rajdeep drives strategy, capability development, and growth of Sapient's India presence and maintain its status as hub of the company's globally distributed delivery network. In his role as Global Delivery Lead of SapientNitro, Rajdeep is responsible for project execution, capability development, quality, methodology and tools for SapientNitro's services globally.
Rajdeep has been with Sapient for over 10 years, and has played a variety of leadership roles in the company. Before taking on his current delivery leadership responsibility, Rajdeep was the India General Manager of the North American Business Unit, responsible for people and operations.
Rajdeep started his career in 1994, and has held different leadership responsibilities in consulting and IT services. Before joining Sapient, Rajdeep co-founded Orbit-e Consulting, a Warburg Pincus funded technology strategy and services firm.
Rajdeep has done his MBA from the Indian Institute of Management, Ahmedabad, and his B.E. in Computer Science from Visvesvaraya National Institute of Technology, Nagpur.
Senior Vice President, General Counsel and Secretary
Joe LaSala leads the Sapient legal team and oversees all of the legal affairs of the company. His principal areas of focus are compliance and governance, commercial negotiations, mergers and acquisitions, intellectual property and rights management, international legal issues, and providing strategic advice to the management team and the board of directors.
LaSala has over 15 years of experience as a public company general counsel in a broad range of industries, including technology, enterprise computing, media and entertainment, and energy. Immediately prior to joining Sapient, he was Senior Executive Vice President, General Counsel and Secretary of Discovery Communications, Inc., a global media company, where he was a leader of Discovery’s go-public transaction in 2008, and advised management and the board of directors on a variety of strategic, commercial, and corporate matters. He has previously served as general counsel of Novell, Cambridge Technology Partners, and Union Pacific Resources. He serves on the board of directors of Buckeye Partners, L.P., a publicly traded partnership that owns and operates one of the largest independent refined petroleum products pipeline systems in the United States.
LaSala graduated from the Columbus School of Law at The Catholic University of America and received his bachelor’s degree in Politics from Catholic University. He and his wife, Beth, have two children in college and live in Lincoln, Massachusetts.
Vice President & Managing Director, Sapient Government Services
As head of Sapient Government Services, public sector veteran Teresa Bozzelli is positioning Sapient as a strategic partner to US government clients. By leveraging Sapient's marketing, creative, and technology strengths, she brings increased value of services to the federal government at a time in which it seeks to transform itself and its relationship to citizens.
As a former chief operating officer at IDC Government Insights and vice president and partner at Booz Allen Hamilton, Bozzelli brings more than 20 years of experience as a thought leader and trusted IT advisor to clients across the US Government.
Bozzelli founded Government Insights, an IDC company established to deliver research and advisory services for information technology trends and innovations specific to the public sector for improved mission delivery and operations. Prior to IDC, Bozzelli was a vice president and partner at Booz Allen Hamilton, where she orchestrated business development and government contracts delivery across more than 20 government organizations. Among her accomplishments was the design, development, and implementation of one of the first successful government-wide systems for improved citizen services. Bozzelli began her career with IBM, where she was responsible for software design on NASA's Space Shuttle Support and Mission Control programs.
Bozzelli was named a Top 25 Consultant by Consulting Magazine in 2011 and awarded AFCEA Bethesda's Chairman's award. Teresa also was recently profiled in Forbes as at Top Women in DC and named a March of Dimes Heroines in Technology award finalist for her exemplary leadership and commitment to the community.
Bozzelli is a member of Sapient's North America leadership team and works in the company's Arlington, VA office.
Senior Vice President, Chief Marketing Officer
William (Bill) Kanarick oversees the sales and corporate marketing functions for Sapient across North America, Europe, Asia and Australia, including the evolution of the company’s brand and its go-to-market strategies and offerings.
Over the past 12 years, Kanarick has held a variety of leadership positions at Sapient, including driving the evolution of Sapient’s interactive business and, more recently, leading the acquisition of Nitro Group to form SapientNitro.
Prior to his role leading Sapient’s Interactive practice in North America, Kanarick spent six years in Europe, where he helped lead the company’s growth in that region from 2000 – 2006, including its expansion beyond the UK to a significant presence on the continent. Throughout his career, Kanarick has built and grown highly successful businesses in both Europe and North America.
Kanarick’s roots are in business strategy, where he has consistently helped clients to build businesses and create sustainable value propositions for their brands. He has regularly served as a key advisor to senior clients on the application of technology to improve customer relationships.
Before joining Sapient, Kanarick was the head of client services at Boston-based Pamet Marketing Technologies and a successful entrepreneur, having started and sold a boutique marketing consultancy in Boston which, in 1994, focused on the application of technology and analytics to drive brand growth.
Bill graduated with a bachelor’s degree from Boston University.
Senior Vice President and Managing Director, Global Customer Engagement Platform Lead
Chris is one of three managing directors within SapientNitro’s North American business and a member of SapientNitro’s global leadership team. He has overall responsibility for the Boston, Atlanta, Miami and Texas offices. The Boston office that Chris oversees was recently named the top professional services firm in Boston in the 2012 Boston Globe 100. Chris also has global responsibility for managing SapientNitro’s customer engagement platform business and SapientNitro’s commerce and content management practices. Finally, Chris is responsible for SapientNitro’s global alliances.
Over the past several years, Chris also led the establishment of the company’s first eCommerce Institute and oversaw the creation of an eCommerce R&D lab in India. As a result of his efforts, SapientNitro was named a leader in “The Forrester Wave™: Global Commerce Service Providers in 2012.” He also drove the creation of a global knowledge management organization and the implementation of a global knowledge management platform.
Chris is frequently called upon to lend his insights on the evolving worlds of retail and commerce by top tier publications including The New York Times and Advertising Age and has spoken at conferences such as the Forrester Customer Experience Forum. In 2011, he was elected to the 15-member Board of Directors of the Customer Experience Professionals Association (CXPA).
A 20-year Sapient veteran, Chris has held a variety of leadership roles in marketing, sales, program management, and operations during his tenure at Sapient. He also has overseen Sapient’s Healthcare, Government Services, Retail, Travel and Hospitality and Consumer Goods industry groups.
Vice President, Head of Culture
Frank Schettino is head of culture for Sapient, responsible for championing the purpose and values that have been integral to the Sapient experience since our founding. Partnering closely with Sapient senior leadership, Frank works to ensure Sapient is a great place to work by developing and implementing company-wide strategies and programs that enhance, evolve and strengthen our high performance culture. Frank also drives our approach to diversity and corporate social responsibility.
Since joining Sapient in 1994, Frank has held a variety of leadership positions including client executive roles in the automotive, financial services and entertainment industries. He also established and grew Sapient's US West Coast presence. Most recently, he led Sapient’s People Success team, guiding the team’s development, adding talented leaders, and developing the function in a time of significant growth. Frank's varied career path informs his perspective of Sapient’s culture, as it is one that finds strength in its diversity of skills and perspectives.
Frank graduated with a bachelor’s degree in History from Brown University.
Senior Vice President, European Managing Director
We believe that we have a fundamentally different philosophy to the rest of the industry and that innovation, integrated skills and connected thinking are at the core of our differentiation.
Nigel has held a variety of leadership positions at Sapient, building and growing our highly successful presence in Europe, North America and India. Most recently, he drove the evolution of Sapient’s European business, which he helped build into one of the largest agencies in the UK from a startup a decade ago, including its expansion beyond the UK to a significant presence on the continent. He then spearheaded the Sapient Interactive business in Europe, culminating in its evolution to SapientNitro, as well as leading the acquisition of Digital and Direct to build the direct response capability for SapientNitro Europe.
In his current role, he is responsible for driving forward SapientNitro’s vision of connecting brands and consumers. He works closely with clients and global teams to deliver Brand Advertising, Digital and Direct Marketing, and Customer Experience and platforms for some of the largest brands in the world including BT, Marks and Spencer, Unilever and Vodafone. In addition, Nigel is a member of Sapient's global leadership team, driving the strategy of the company globally.
Vaz’s roots are in business strategy, where he has consistently helped clients to build businesses and create sustainable value propositions for their brands by operating at the intersection of strategic thinking, creativity and technology
Prior to Sapient, Nigel was a successful entrepreneur. He was co-founder and Managing Director of a public company with interests in telecoms, consulting and connectivity solutions. He has also been a key advisor for a number of companies including AT&T/Cingular, McKinsey and Company, Orange, Siemens, Telkom SA, Verizon Wireless and Vodafone.
Nigel sits on the Executive Committee of BIMA (The British Interactive Marketing Association) and is an elected member on the IPA (Institute of Practitioners in Advertising) Council.He is regularly published, speaker in the space of digital communications, has been nominated for and won numerous industry awards.